As a SaaS company, word of mouth can be a powerful tool for driving new customers and retention. But how do you create word of mouth strategy for SaaS, in an industry where word spreads quickly online
by
8 Things You Need to Know to Build a Strong Demand Generation Strategy
Getting leads is essential for any company, but generating high-quality leads takes a lot of work. It’s not enough to just put up a few ads and wait for the customers to come flooding in. You ne
by
B2B Differentiation: The Reason Why B2B Companies Lose
B2B differentiation or the lack of it – the real reason why B2B companies don’t succeed. They only focus on impressing other businesses, rather than making a real difference. No differentiation.
by
Selling Complex B2B Products Is A Madman’s Job: Find Out Why!
Scrolling through my LinkedIn feed for 2 hours to find something I can comment on I’ve realized that most things people talk about are not applicable to selling complex B2B products or services that a
by
How To Take Your B2B Marketing Strategy To The Next Level
You already have a strategy in place but something just isn’t clicking, the numbers aren’t adding up or you just want more. Then you need to shake up your team and ideas to engage with your target in
by
The Best B2B Startup Marketing Strategy Ever?!
So, you’ve got the next B2B startup idea to beat them all, but you don’t know where to start when it comes to marketing? We’ve got you covered! There is no way to be successful without a B2B sta
by
Strategic Approach to B2B Tech Marketing: Convert 95% Of B2B Buyers That Aren’t In The Market
CEOs and Founders, I’m opening the article with a stat you should know: 95% of B2B buyers are not in the market at all and it should affect our strategic approach to B2B Tech Marketing. Accordin
by
Odvažite se i tražite od života sve što želite – jer sve vam je dostupno – Intervju sa Marijom Todorović
Prošlog meseca, osnivač Funky Marketinga, Nemanja Zivkovic je postavio naizgled jednostavno pitanje na LinkedIn-u…’Da li biste želeli da vidite listu 50 najboljih marketara u regionu u 2022. godini?’&
by
10 Growth B2B Marketing Strategies for B2B Tech Startups
Let me guess, you are a B2B tech startup founder and you are looking for growth strategies for B2B to take your startup to the next level? Well, you’ve come to the right place. In this post, I’m going
by
Account-Based Marketing Strategy for B2B SaaS
Before we get into what Account-Based Marketing Strategy for B2B SaaS is, let’s start with this: Not everyone is the right fit for your product/service. It won’t take long for a customer who isn’t the